Marketing manager wanted at IHG Corporate – Singapore

intercontinental hotel singapore

APPLY HERE

intercontinental hotel singapore
intercontinental hotel singapore

Manager, Performance Marketing
Job Number R702172_48
Hotel Brand: IHG Corporate
Job Summary
 
This role will manage Performance Marketing activities including Pay for Performance Programs across South East Asia and Korea. The position will deliver incremental demand and profit to the company through direct channels (Web, Mobile, Voice) as well as support and strengthen our brand positioning. The role will develop and present long-term digital marketing strategies and plans to market the Company’s brands with assigned Internet affiliates, including advertising to Business to Consumer sites, online search engines, meta-search sites & affiliate networks.
Your day to day
Duties & Responsibilities

• Manage Performance Marketing programs (search engine marketing, affiliate marketing, meta
search and other online advertising), including strategic and tactical planning & execution.
• Establish a performance marketing road map for all agreed-upon goals and tactics measure self on
milestones and completion & performance of activities
• Oversee the establishment and maintenance of relationships through online advertising channels.
analyse and implement possible new revenue streams and distribution opportunities with B2C and
B2B sites which support interactive business strategies and tactics. Investigate, negotiate, implement and manage direct distribution agreements and marketing alliances for online sites.

• Manage ROI and cost of sale metrics for all performance based marketing. Analyse returns to ensure
that revenue requirements are being met while staying within the budget. Keep direct line manager
informed of any major issues or significant changes in metrics performance
• Manage Global Campaigns; reviewing and placing media placements to ensure brands and regions
are getting adequate exposure, while maintaining an effective ROI for the Pay for Performance
program.
• Work as a team with other Marketing Shared Services teams to ensure campaigns are being
represented in all channels globally.
• Investigate the marketing benefit of various partnership programs with travel portals, current
strategic partners and other applicable companies.
• Proactively search for possible ways to assist in driving demand to Internet websites and maintain
regular communications with the Brands, Loyalty and Business Units Marketing teams on current
strategic and tactical initiatives.
• Work with other Marketing Shared Services functions including Omni Channel, Campaigns & Field
Marketing. Provide them with the necessary avenues to support their activities & campaigns.
• Serve as the SEAK paid media marketing thought leader supporting central Marketing functions and
Business Units regional tactical initiatives.
• Keep up to speed with online advertising industry trends and provide thought-leadership to other
teams within and outside of Marketing Shared Services
• Be the brand custodian in the region for all online marketing material displayed and maintains a
Brandhearted approach to all areas of the business.
• Liaise with global Performance Marketing team to ensure awareness of marketing programs and
interactive initiatives. Identify opportunities for synergy or unique regional opportunities and jointly
implement strategies and tactics to address these with the regional teams.
What we need from you
Ideally, you’ll have a recognized degree with 6-8 years progressive work-related experience. 5 years in internet business or similar business function with a focus on sales, business development or marketing and/or significant complex project related to interactive or similar brand/channels in the travel industry.

Technical Skills and Knowledge:

– Demonstrated project management experience in organizing, planning and executing marketing projects from conception through implementation.
– Demonstrated effective verbal and written communication skills for the purpose of providing information to clients, vendors, senior management and staff.
– Demonstrated proficiency in business software products such as Excel, Microsoft Access, Word,PowerPoint.
– Demonstrated strong knowledge of Internet systems, marketing programs, and affiliate networks.
– Demonstrated ability to build and manage relationships with marketing affiliates, regional teams, franchisees and hotel owners.
– Demonstrated analytical skills and research abilities.
– Demonstrated ability to use the results of investigation and analysis to make effective strategic decisions.
– Demonstrated presentation building, strategic planning and presenting skills.

Customer Development Manager wanted at Johnson & Johnson

johnson and johnson logo Singapore

APPLY HERE

johnson and johnson logo Singapore
johnson and johnson logo Singapore

Requisition ID: 1805678784W
 
Johnson & Johnson is the world’s most comprehensive and broadly based healthcare Company, touching the lives of nearly a billion people every day. Our Family of Companies throughout the world compete in consumer, pharmaceutical and medical devices and diagnostics markets and have the skills and resources to tackle the world’s most pressing health issues.

This role reports to: Associate Director, Customer Development, eCommerce.
 
RESPONSIBILITY
Part A: Overall Responsibility
The Customer Development Manager (eCommerce) is primarily responsible in the delivery of both gross and net profit targets by accelerating e-Commerce sales growth for the assigned key accounts through the development and execution of the business plan, promotional activities and merchandise mix.
 
You will also be driving and identifying key eCommerce growth opportunities through managing the day-to-day assigned eCommerce key accounts, updates, promotions, merchandising and performance to recommend appropriate plan and improve processes.

Principal Responsibilities:

Build the eCommerce Customer Development Plan and implement key initiatives and promotional activities to ensure market excellence and business objectives are achieved.
Deliver & Drive the assigned sales target and growth objectives, in line with the eCommerce strategy, manage and track trade promotion spend to achieve the expected return on investment.
Identify & Deploy the right mix and assortment for each assigned eCommerce / Omni-Channel key account, with good understanding on the market needs and opportunities to drive operational success.
Understand and utilize knowledge of differences in eCommerce Retail Partners’ digital / web platforms’ technical capabilities and business process, and customize presence of Johnson & Johnson products based upon technical and business operations’ best practices.
Responsible for ongoing business analytics tracking and competitive monitoring / analysis.
Work closely with the Marketing Team, to generate demand through boosting traffic and sales opportunities arising from paid, owned and earned channels.
Generate and implement new sales and marketing initiatives, this is to increase eCommerce sales and profitability.
Budget, monitor, and control all costs associated with eCommerce digital initiatives.
Take responsibility for Johnson & Johnson’s Product Content on eChannel (i.e. correct product descriptions, images and pricing), work closely with internal and external stakeholders to recommend content enhancements and execute flawlessly on A+ product listings including descriptions, images and enhanced content.
Drive Operational Excellence with distributor/s and internal stakeholders, to review and analyze demand planning, inventory holding, purchase targets to achieve the expected growth targets.
Track and monitor current eCommerce industry best practices. Communicate eCommerce Account developments and contribute to operational next steps to inspire internal stakeholders to accelerate investment into eCommerce.

Qualifications
Bachelor’s degree with minimum 3-4 years of experience in an FMCG or related environment.
B2C eCommerce, key account management, sales planning, account development, or marketing experience preferred. Understanding of end-user experience that relates to online purchasing.
Demonstrate the ability to multi-task and manage projects, cross-functional teams, internal and external stakeholders, cross-culture communication & issue resolutions.
Demonstrate good interpersonal, communication and relationship management skills to influence and drive conversations without direct authority across functions (marketing, sales, finance, supply chain, regulatory & information management)
Possess good analytical skills and experience in applying data to optimize promotional activities and make recommended business decisions.
Possess intellectual curiosity combined with an ability to think independently when mining consumer insights for unique and own-able solutions in the category.
Ability to manage ambiguity, and know when and how to update management and bring them along for the journey of a project / initiative.
TECHNICAL / PROFESSIONAL SKILLS
Analytical skills
Value-based pricing
Category Management
Good understanding of eChannels business model (e.g. Pure Play, Marketplaces, Omni-Channel) to drive on-platform visibility
Good understanding of digital marketing mix (e.g. Search, Social, CRM)

Primary Location
Singapore-Singapore-Singapore

Connectivity Manager wanted at Hilton Corporate – Singapore

Hilton Logo

APPLY HERE

Hilton LogoMANAGER, CONNECTIVITY – ASIA PACIFIC
Hilton Corporate
As the Manager, Connectivity – Asia Pacific you will partner with the Online Travel Agents, Leisure, and Wholesale account management and sales teams to evaluate direct connect opportunities with new and existing distribution channel partners. You will coordinate the implementation of new direct connect partner programs, focused on potential to drive incremental business and/or operational efficiencies through providing direct access to Hilton inventory and pricing.

Completing technical assessments, you will consult with channel partners on the optimal design of the integration solution, while also ensuring that direct connect contracts meet the strategic and commercial goals of the department and company. Coordinating with cross functional teams, you will oversee the technical activation of the direct connect integrations and continuously assess and work to optimize the effectiveness and value proposition of the channel partners following the activation.

To be successful in this role you will have a deep understanding of Distribution processes and technology, combined with a commercial mindset focused on channel and revenue optimization. Able to educate internal teams as well as potential channel partners on the benefits of direct connect solutions, you are experienced in project management, with creative problem solving skills, and a passion for innovation and process improvement.

What will I be doing?

A Manager, Connectivity – Asia Pacific will be responsible for performing the following tasks to the highest standards:

Evaluate new direct connect opportunities in partnership with account management and sales teams
Ensure direct connect contracts meet the strategic and commercial goals and requirements of the department and company
Complete technical assessment of potential new partners, consult on optimal integration design in partnership with Hilton IT
Schedule and conduct implementation meetings to review connectivity processes and technical implementation with the client
Manage the direct connect implementation process and provide level 2/3 post go-live support
Work with the rate loading team to add new programs to Direct Connect and coordinate the launch of sales or promo rates
Create and manage submission of rate loading requests and track to completion
Work with Hilton IT to ensure direct connect integration requirements are understood and implemented in a timely manner
Take ownership or provide support for any technical activities in the implementation process as required by Director
Implement different strategies and tactics to optimize distribution from direct connect partners
Educate partners on all commercial aspects of the program
Provide post go-live support for Direct Connect accounts for the participating properties
Optimize Hilton participation across multiple channels via hotel and rate plan set-up, technical enhancements, systems audits, and online channel analysis
Support the continuous channel/ account health assessment process, work with the Sales teams to develop and execute corrective action plans where necessary
Review look to book reports for accounts, transaction error reports, as well as channel production reports and provide recommendations and/or initiate remedial action as required
Conduct hotel-level training webinars and develop product and program guides, training materials, and best practice documents
Respond to stakeholder and hotel queries and provide as-needed guidance
Stay up to date on Distribution and Connectivity trends. Develop, implement, and execute business processes enhancements to drive continued innovation
Assist in the development of the overall department goals, plans, and budgets
What are we looking for?

A Manager, Connectivity – Asia Pacific serving Hilton Brands is always working on behalf of our Guests and working with other Team Members. To successfully fill this role, you should maintain the attitude, behaviors, skills, and values that follow:

Required Qualifications

Minimum Education: BA/ BA/ Bachelor’s Degree
Minimum Years of Experience: 3 to 5
Travel time: 20%
3+ years of experience working in distribution related roles
Outstanding analytical skills and strong experience interpreting data and drawing conclusions
Business-minded but technically savvy
Self-starter with attention to detail and a passion for data and technology
Experienced in project management with creative problem solving skills
Solid interpersonal and communication skills
Comfortable working in a cross-functional, fast-paced environment
Highly proficient in Microsoft suite of products
Preferred Qualifications

Education: Degree in Business, Hospitality or Computer Science preferred
Minimum Years of Experience: 5 to 7
5+ years working in distribution related roles
Fluency in Mandarin will be an advantage, in order to support the Greater China market

Regional E-Commerce Manager wanted by Bosch – Singapore

bosch invented for life logo

APPLY HERE

bosch invented for life logo
bosch invented for life logo

Regional E-Commerce Manager (Automotive Aftermarket)
About Bosch in Singapore
Robert Bosch (South East Asia) Pte Ltd is a regional subsidiary of the Bosch Group, representing the Group’s interests in Southeast Asia. The regional headquarters employs close to 900 associates and generated SGD 162 million in sales revenue in fiscal 2017.

Your contribution to something big
Lead e-commerce brand strategy and implement brand initiatives that tie back to the Bosch ASEAN business goals, and drive overall brand awareness, perception, engagement and preference for Bosch brand in the ASEAN region
Manage Bosch ASEAN e-commerce brand marketing plan for selected platforms across the countries in the ASEAN region from end to end, including budget setting, management and execution in the ASEAN Region

Define clear and relevant KPIs for regional e-commerce brand campaigns including branded traffic uplift, cost-per-view, click-through-rate, cost-per-order, and social metrics
Manage a team of individuals from differing nationalities which will be responsible for all local artwork creation, campaign planning and execution in their local countries
Work closely with local teams for the local e-commerce campaigns to measure effectiveness of brand campaign investment in differing platforms and formulate plans to adjust/improve where necessary for maximum gains
Social media engagement: Lead the overall strategy and creative development to build brand presence and affinity in the social and digital media space for the ASEAN region
Track and recommend e-commerce marketing campaigns/initiatives which is analytics driven to deliver remarkable customer experience
Ensure that best-in-class project management practices are employed to deliver all brand communications within Bosch ASEAN strategy, budget and deadline
What distinguishes you

Minimum degree in Business Administration, preferably in Marketing
Minimum 10 years working experience in Marketing Management or Business Development in the relevant industries, with e-Commerce working experience preferred
A flexible, nimble, self-directed, result-focused, detail-oriented and collaborative self-starter who can quickly shuffle priorities to meet the demands of the job and be comfortable in a fast-paced and sometimes ambiguous environment
Data analysis, planning and execution skills
Excellent written and verbal communication skills, strong organizational communication skills
Good business case presentation and PowerPoint preparation skills
Please include the following in the subject line of your application email: Position Title, followed by the corresponding Position ID. Kindly note that only shortlisted applicants will be contacted.