Senior Executive/Manager, Digital Content (1-year contract)
Location Singapore – Ascott Corporate
Ensure good user experience of the websites by working with manager on the content, design, and features of the brand websites.
Maintain and update web content, images, files and other materials through the web content management system including creation of website content for newly opened properties.
Work with stakeholders to ensure web content is loaded into the content management system and ensure consistent messaging across owned platforms.
Work with performance marketing team to implement best practices to help optimize the web performance.
Assist with the gathering of user requirements of web projects including the introduction of new languages on our brand websites.
Liaise with translation agency, as well as international colleagues on building multi-language content on our brand website and booking engines.
Assist with content checks to ensure proper migration of all website content during web projects or enhancements.
Assist with the consolidation of digital properties (microsites) onto our main websites.
Ensure content workflows and processes are in place and content adheres to brand standards.
Audit website content to ensure accuracy and consistency in content on a bi-annual basis.
At least 2 years of experience in content and communications management.
Experience in managing global websites with multiple local languages.
Experience in managing agencies.
Basic HTML and CSS knowledge and experience with content management systems.
Excellent written and verbal communication skills and confidence to communicate with a range of stakeholders as well as appointed agencies.
Ability to multi-task and manage workload/time effectively.
Ability to read and write in English and Chinese languages.
Ability to read and write in French, Korean or Japanese will be an advantage.
Experience in travel / hospitality industry is preferred.